Is Google Using Hidden Text on the Google Homepage?
Did anyone notice the new Google.com page design? In October Tech Crunch reported that Google is testing a new homepage on Google.com. The normal Google homepage with links to images, news and videos have now been replaced by a new spartan design where only the Google logo and the search box is visible.
But wait!
Just move the mouse and the old Google.com homepage, with the links and copyright info, will fade in and replace the light intro.
So now to the million dollar question…
Have Google failed us all by using hidden text on Google.com? Are they going to ban themselves for this? Have they changed the policy?
The simple answer:
Yes Google is using hidden text on the Google.com homepage. I don’t think they will ever ban themselves (you didn’t think that)?. I wouldn’t say they changed policy. They did allow some types of hidden text in the past even though I have never seen any clear rules on this, just some vague hints.
I think the new fade in Google.com layout is annoying, I don’t want a website to move while I.
I think it’s a bad move by Google with the fading page trick considering the many legit sites they banned in the past even for minor trespassing, and even if unintentional.
We might even get to laugh if the mindlessly automated Google machine uses its anti spam filters and decide to ban Google.com without giving the Googleplex even a warning in advance. Consider that for a while.
Now I for one wouldn’t dare change my own homepages to do the same trick. I would feel no joy going to mighty Google begging on my bare knees for a reinclusion because of their fault.
In this case, better safe than sorry.
My advice, as CEO of Secret Search Engine Labs, is that you forget about hidden text, and if you really need to use it consult with a white hat seo expert in advance, they do tend to know what you can do and not
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