You’ve probably heard the old phrase content is king you know?  I am here to tell you that you’ve been told a bunch of malarkey, because the so called gurus you might be following is blowing smoke up places where it shouldn’t be blown.

This article is contrary to popular advice, but it is also correct.  I cannot tell you which sites these were, since they aren’t mine to divulge.  I will explain to you that content is NOT King but ONE WAY LINKS ARE KING.

Recently I found this to be true because of the new client I started working for who couldn’t get to the first page of Google.

The first page I read made me wonder why it was even there.  All the pages were nasty, poorly written content that looked to have been written by someone who does not speak English, or by someone who English no speak.  I think the source is  a content spinner. They are not neatly written variations of sentences but a product of crap article spinning software.

Apparently due to an oversight or an over estimation of his abilities the previous SEO guy was going after competitive keywords he had very little hope of ever ranking for especially with these crappy content pages.

Spinning this article is so easy that even a kindergardener could do it with the right software download.

The site was so poorly formatted internally, the anchor text were things like home and now, they weren’t going after their key words with their inner text links, and there was no site map for the search bots to easily follow.  This is SEO 101 and none of it had been done.

This is what seems to be clear from the results and that is if content was king then there is no way that Google should be showing those pages on the first page of any search.  So after this exhaustive research what conclusions can we draw?

All of the sites had mucho one way links to their domain even if they were trashy links from low quality and low authority websites.  So then I looked at their sites that couldn’t make it to the first page of Google and found the Same non-English content but NO LINKS.

So basically I just reverse engineered all the links from those pages which were ranking and pointed links from those domains to the pages my client had which weren’t ranking and sure enough there rankings climbed.

My primary aim is to make them understand that they can get fast results. I will now get them quality links from power and authority domains. Their sites will stay in their first page rankings.

Naturally I got the SEO duties. I have also found the secret to SEO rankings with blog marketing and it’s LINKS after LINKS.

Technorati Tags: backlinks, Search, search engine, search engine optimization, SEO