If you are a direct marketer for a company like The Happy Gardener, 7 Peaks Publishing Social Media Training can help you generate more sales and grow your business!

Social Media sites like FaceBook, Twitter, and YouTube, are tailor-made for blossoming your Muli-Level Marketing or Direct Selling company. These entities are in truth functioning for the purpose of building connections and sharing stuff concerning your life. They are constructs for warm, conversational interaction. Fortunately, Network Marketing/Direct Selling businesses are most easily grown by first developing relationships; by “sharing”, not always promoting your company; and by engaging in conversation rather than giving presentations.

So, the two are really perfectly matched. The tricky part is to utilize Social Media effectively. If used efficiently, it could grow your company by leaps and bounds. If utilized in the wrong way, it could at best be ineffective, and at worst, be viewed with hostility and hurt your company. Below are three tips to get you started in the right direction:

1. When utilizing Social Media, act as if you were going to a party. Social Media is generally a friendly, light environment, so it’s best to approach it that way. If you are always serious and business-oriented, it can really turn readers away. Remember, people WANT to be on Social Media. They are ALREADY it it and mostly for the fun parts. Therefore, it is imperative to realize that pattern when discussing your company. Learn much, much more about manipulating social media to your advantage through our Social Media Marketing Training.

2. Get people to know, like, and be interested you. There are a myriad of methods to do this, and many are simple and not difficult to understand. For example, use the correct type of photo. Statistics have shown that a warm and inviting smile gets 63% more people to follow you on Twitter. Give people compliments, give them relevant information, make clear your sympathy and concern about their circumstances. In other words, do all the things that I would hope come naturally to you and that are natural behavior in Social Media.

3. Engage people in a conversational manner, do not just present your product. Social Media is a perfect place to develop connections – both to build new ones and strengthen relationships already there. Flow naturally as much as possible, not forced, when making posts. “Natural” is conversational. Natural is sharing stuff about your life. Forced is too much promotion. Forced is presentation, not sharing. For example, if you naturally share stuff about your lifestyle – recent fun business trips you have taken (photos included), wonderful health you have gotten from your company’s products, perfect solutions to people’s health problems, photographs of your lifestyle, information that shows them to see that you have time freedom – people are going to most likely start to ASK you what kind of business you are in. And tada, you are now in a conversation, instead of a presentation, about your business!

For more information about Social Media Marketing Training, visit the 7 Peaks Publishing website.

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